Commission's Manager for Social Media | Canadian Tourism Commission
Adrian Brijbassi is the Canadian Tourism Commission’s Manager for Social Media and Advocacy. Adrian is well known across Canada as a travel media expert and award-winning writer. In January, 2012, he launched Vacay.ca, an online travel resource that has been hugely influential, generating a million pageviews per month within six months. The site’s Top 50 Restaurants in Canada Guide has been a social media success, with 2.5 million Twitter impressions for #Vacay50. Adrian was the Deputy Travel Editor at the Toronto Star from 2008 to 2012, where he won multiple awards for his writing and implemented multi-platform content strategies. He’s also a regular contributor to the Globe and Mail, the Huffington Post and CTV News.