David Larone
Director with PKF Consulting

www.pkfcanada.com

David Larone is a Director with PKF Consulting. With offices in Toronto and Vancouver, PKF Consulting is one of Canada’s leading professional service firms specializing in the hospitality and tourism industries. In association with global affiliates, PKF International has for over 90 years provided advisory services to the hospitality and tourism industry internationally. As a result of this longstanding commitment, PKF maintains the most comprehensive database on the Canadian accommodation industry – tracking rate and occupancy of 180,000 rooms on a monthly basis, and detailed operations of over 100,000 rooms from 600 hotels on an annual basis. During the past 48 months, PKF has provided advisory services to over $4 billion of existing Canadian hotel assets.

A graduate of the University of Guelph, David joined PKF in 1975. He has been a director at PKF Canada since 1992 and since that time has been instrumental in the development of the Canadian practice. Actively involved in all aspects of consulting to the hospitality and tourism industry, David concentrates his activities in the areas of asset evaluation and asset strategy; hotel valuations and acquisition due diligence/underwriting; management contract and franchise negotiation. However, David’s knowledge and experience is also more broadly based touching on a diverse range of topics including resort development and operations, tourism marketing and promotion and property taxation.

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