David Whitaker
President & CEO Tourism Toronto

David Whitaker was appointed President & CEO of Tourism Toronto in April of 2007.  He assumed the helm of Toronto’s Destination Marketing Organization with a budget in excess of $32 Million, a full-time staff of 81 professionals and the support and cooperation of over 1,100 members representing hotels, attractions, arts and cultural facilities, restaurants, retail, entertainment venues and business services throughout the Greater Toronto area.  Tourism Toronto’s organizational structure includes six major business units – Consumer Marketing, Meetings Conventions and Incentive Sales, Communications & Public Relations, Leisure Trade Sales, Member Care and Finance & Administration.  Tourism Toronto is also directly involved in numerous special events and festivals held in Toronto that both attract visitors and help establish a unique image for the destination.

Prior to joining Tourism Toronto, Mr. Whitaker spent the past 17 years with the Greater Miami Convention & Visitors Bureau serving most recently as the Executive Vice President and Chief Marketing Officer and the similar role of helping shape Miami’s image and promoting leisure and business travel to that destination.

Before joining the Greater Miami Convention & Visitors Bureau in 1990, Mr. Whitaker had worked the previous 6 years in a number of capacities with the United Way of Miami-Dade including Vice President of Marketing.  In all, Mr. Whitaker has worked in promoting communities for the past 24 years.   

He is a graduate of the University of South Florida, earning a degree in Mass Communications/Public Relations


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