Director, Development Director | Groupe Germain Hôtels
With experience in business development in the retail trade and an MBA from Queen’s University, Hugo officially joined Group Germain Hotels’ operations in January 2006. Involved from the outset in the creation of the Alt concept, Hugo actively participated in the design, construction, start-up and operations of the first Alt property, holding the position of General Manager of Alt Hotel Quartier DIX30 in its first year of operation. He is dedicated to making this banner a leader in its niche in Canada. In 2009, Hugo moved to Québec City and took on the responsibility of sourcing, planning and overseeing new hotel development opportunities for both hotel banners across the country. Hugo is also the chair of the Séminaire Saint-François Foundation, a member of the Québec City Summer Festival board and an advising member of La Ruche via Québec’s SM40 Alliance.