Peter Giamalva is principal, Dartmoor Hill, LLC. a private company providing executive management expertise in leisure real estate and travel. This business assists management teams in assessing marketing strategies, analyzing consumer targets and seeks to improve overall performance. Giamalva formed Dartmoor Hill as a 25-year travel industry professional whose experience spans the packaged vacation, car rental and leisure accommodation sectors.
Previously, he was President and Managing Director of NorthCourse Advisory Services, a subsidiary of Wyndham Worldwide Corporation and the leading global specialist in comprehensive research, consulting and advisory services focused on the shared ownership segment of the leisure real estate industry.
In 1999, Giamalva joined Group RCI and has held the positions of chief marketing officer; general manager, leisure rental division; and chief operating officer, RCI - Europe and Middle East. As Chief Operating Officer, he managed a business with a vast array of leisure accommodations including more than 60,000 vacation homes, 54 bungalow parks, over 100 campsites and hundreds of resorts affiliated to the RCI exchange network. The European business unit fulfilled exchanges and vacation rentals in excess of 1,000,000 transactions annually.
Prior to joining Group RCI, Giamalva spent eight years at Budget Rent a Car Corporation, where he led international operations, global sales and travel-industry marketing. While living in London, he was the managing director of Budget’s operations in Europe, the Middle East and Africa. During that time, Budget established itself as the lifestyle car-rental company of choice by introducing Mercedes Benz, Jaguar and Harley Davidson vehicles as alternatives to traditional rental car options. Giamalva’s tenure at Budget also included significant organizational work in sales, marketing, franchising as well as properties and facilities.
In addition, Peter spent 12 years in the tour-operating (package vacation) business, where he helped establish and grow Thomson Vacations, now Apple Vacations in the United States. Thomson was the Midwest’s leading package-vacation company, operating primarily in the Bahamas, Caribbean and Mexico.
He holds a degree in economics from St. Mary's University in Winona, MN.