<< Go Back to Speakers listing

Anita Gaffney

Administrative Director | Stratford Shakespeare Festival

Serving as the Stratford Shakespeare Festival’s Administrative Director, Anita reports to the General Director and oversees the administrative arm of the organization with responsibility for finance, education, human resources, marketing, communications and audience development. With a budget of $58 million, the Festival earns 92% of its revenue through ticket sales and fundraising activities making it one of the most self-sufficient cultural organizations on the continent. The Stratford Shakespeare Festival is the largest celebration of classical and contemporary theatre in North America presenting 12 new productions each season, drawing some 500,000 visitors annually from all points across the continent, and generating $134 million in economic activity for the region.

Anita first joined the Festival in 1991 as a Publicity Assistant, and over the past 19 years has held a variety of positions including Media Relations Manager and Senior Director of Marketing and Audience Development. She was appointed to her current position in 2006.

Anita is the Past Chair of the Stratford Public Library. She serves on the Board of the Stratford Tourism Association and on the newly formed Regional Tourism Organization for Waterloo/Wellington/Perth/ Huron. Anita received a Business Excellence Award for Personal Achievement from the Stratford and District Chamber of Commerce in 2006. She was selected to participate in the Governor General’s Leadership Conference in 2008.

In 2002, Anita graduated from the Richard Ivey School of Business in London, Ontario, with a Master in Business Administration. She has taken a number of professional development courses in Toronto, New York, Seattle and London, including the Ivey Marketing Management Program. She completed a Bachelor of Arts in English Language and Literature at the University of Western Ontario in 1990. Anita resides in Stratford, Ontario with her husband Kevin.

Anita Gaffney

Administrative Director

Stratford Shakespeare Festival