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Scott Allison

Vice President, Canadian Operations | Marriott Hotels & Resorts of Canada

Scott Allison is Vice President, Canadian Operations for Marriott Hotels & Resorts of Canada. In this role Scott is Marriott's business leader for Canada with direct responsibility for Marriott's managed hotels along with account management for the Canadian based full service franchisees. He is also responsible for managing Marriott's sales organization in Canada and works closely with the development team to grow their Canadian portfolio.

Scott has an extensive background in hospitality, airline and tourism marketing and consulting in Canada and the United States. His work has included the development of strategic partner marketing programs, customer relationship management programs as well as new product development, brand development and strategic planning.

Based in Toronto, Scott is the vice chair of the Canadian Tourism Commission board of directors. He sits on the board of governors for Centennial College as well. Scott previously sat on the CTC’s brand development committee and has chaired the CTC’s MC&IT working committee.

Scott is also a frequent guest speaker on industry and marketing issues including “Brand 360”, “Innovation” and “Experience Marketing”.